Gillian is a seasoned Marketing expert with extensive experience across the Hospitality, Travel, Retail, Recruitment, Beauty, Jewellery, Drinks and Tech sectors in Ireland and the UK, working with local and global clients.
With a strong track record in Change Management, she successfully led the rebrand of a five star hotel in Dublin and played a key role in launching the newly revamped Disney Store in Dublin on Grafton Street, while leading a team at an Irish PR agency. She latterly headed up the Marketing Dept of one of Ireland’s premium five star Hotel & Spa Resorts.
Her expertise spans Digital Strategy, SEO, Event Management and Media Relations making her a dynamic leader in the ever-evolving marketing landscape. She ensures that PRECISE is positioned as the foremost Event Management Company internationally and is a thought leader as a DMC in its comp set. She reviews Client proposals and ensures they are on-brand, filled with sparkle and offer high level brand entertainment.
Gillian holds a Master of Arts (Joint Hons) from Aberdeen University, a Postgraduate Marketing Diploma from Strathclyde Business School in Glasgow (the no 1 Business School in Scotland) and a Digital Marketing Diploma in Hospitality from TUD in Dublin.
Funfact: Gill worked on Britney Spear’s UK PR for her first movie ‘Crossroads’ for the film distribution company, Momentum Pictures. She is also a Kidney Transplant survivor and supporter of the Irish Kidney Association.
Freetime: Supporter of Dog’s Trust Ireland, Walking Dogs, Travelling, Wellness and Gentle Fitness.
Connect on LinkedIn: Gillian de Lacy